You can actually damage your business by using BAD video

I know this because I have seen people lose £1,000’s in 3 minutes because of poor video quality.

I see it every day, people using video for “business” yet they have not taken the time to find out how to make it look and sound great.

You wouldn’t jump in a car with no instruction or previous training, so why do some people think they are expert video makers with no training at all? Because the smartphone in your pocket is technically capable of creating extremely good high-quality pictures, it doesn’t mean waving it around randomly will create great video.

Far from it, it will alienate your audience, and the funny thing is, you won’t even know they have been looking for your service, they will take a look, decide it’s amateur-looking, and move on to a professional looking website. I know that is true as I have seen it happen and I even do it myself!

The Facebook Live is a great tool to connect, yet many users are creating videos that are breaking the many rules of film and TV, without knowing what the rules are! It’s sometimes OK to break rules if you know what you are doing, Quentin Tarantino does it, Stanley Kubrick did, and many others.. yet we are not Tarantino or Kubrick!

Find out more www.epicscademy.com